Zack Deris
AI Sales Systems Consultant & Operator
Zack Deris is an AI Sales Systems Consultant and the founder of ZDTS (Zack Deris Training Services), based in London, UK.
My background in sales started in 2009. By 2014, I specialized in LinkedIn distribution and outbound systems. In 2017, I founded ZDTS to formalize the training and consulting systems I was already building for partners.
Today, my focus is entirely on the intersection of AI, automation, and human sales psychology. I help founders cut through the hype of "AI" and build actual, functioning systems using tools like Apollo, Activepieces, and custom LLM workflows to capture attention and convert it into revenue.
The Timeline
Core Beliefs
AI is a system, not a shortcut.
Slapping an LLM on a broken process just scales the mess. You need solid data and logic first.
Distribution beats production.
The best product with zero eyes loses to a mediocre product with an elite outbound and content engine.
Sales is still human.
AI buys you time and intelligence, but trust is converted human-to-human. Automate the machine, personalize the interaction.